Vineyard Vines is an American clothing and accessory retailer founded in 1998 near Martha's Vineyard in Massachusetts by brothers Shep and Ian Murray. The brothers began selling ties out of the back of their jeep, but once their tie business boomed they started selling various clothing and accessories. The apparel is considered "preppy," "upscale," and "frat." Shep and Ian want to sell a "lifestyle" not just clothing.
Key Executives:
Mr. Ian Murray: Co-Founder and Co-Chief Executive Officer
Mr. Shepherd Murray: Co-Founder and Co-Chief Executive Officer
Ms. JoAnn Slattery: Vice President of Womens and Childrens Wholesale
Mr. Jeff Wheeler: Vice President of Men’s Wholesale & Golf